The Team

The IT Crowd

Sean Radford

Founder & CEO

David Brownlee


Tom Brophy

Lead Developer

Sheldon Gold

Creative Director

Our founder Sean Radford is a medical doctor, an international multi-day mountain marathon podium finisher and an IT expert – he designed the first internet- enabled primary care system for UK GP’s. Additionally he has worked on many varied health & social wellbeing projects for numerous organisations, including charities such as The Amy Winehouse Foundation.

David Brownlee, our operations lead, built into the biggest independent racing website, has architected ticketing systems and ran operations for DreamWorks Feature Animations.

Tom Brophy is our database and concurrency expert and an awesome JVM developer having worked for some of the largest corporations and startups.

Sheldon Gold is responsible for branding and all things creative. Sheldon likes to keep calm and worry over the UX. He has a wealth of experience from agencies to startups.

The Athletes

Ben Cox

Coach & Runner

Robbie Britton

GB Athlete & Coach

Natalie White


Ryan Cottom

GB Sambo Champion

Ben holds a Master’s Degree in Sports and Health Science from Exeter University. He is a running and endurance coach. He also organises and speaks at England Athletics coaching workshops and seminars.

Robbie is an ultrarunner for Team GB’s 24 hour team and placed 3rd at the last World Championships. He is a running coach and writer for numerous running magazines and tabloid newspapers (and if not the author, he’s being featured in them!).

Natalie has 25 years of running experience. Likes to run up and down big mountains (fast)! Recently placed 2nd for the UK (and 1st female) in the 330 Km Tor de Geants multi-day ultra mountain challenge.

Ryan is the 2016 GB Sambo Wrestling Champion, soon to compete in the World Championships in Bulgaria. He has represented team GB in judo and is a national and international medallist.